By Chuck Mikolajczak New York City (Reuters) – UNITED STATE stocks were bit changed on Friday, with the Dow and also S&P 500 near record highs as investors evaluated the impact of oil rates on the economic climate. A more powerful dollar as well as decrease in fuel rates had an effect on a trio of economic records on Friday as overall retail sales rose even more compared to expected while UNITED STATE import costs fell in September by the most in greater than two years. Furthermore, the Thomson Reuters/University of Michigan’s preliminary reading on the total index on customer belief for this month was available in at 89.4, the highest since July 2007, buoyed by dropping unemployment as well as gas rates “It’& rsquo; s a combining day as well as everyone is concentrated on oil, what is oil telling us right here?” claimed Peter Cardillo, main market economic expert at Rockwell Global Resources in New York. “Is it dropping as a result of a rate battle, or is it decreasing because of the potential customers of the international economic situation decreasing also additionally?” Brent crude was up 2.5 percent at $79.40 a barrel, bouncing from a four-year reduced, while U.S. crude progressed 1.4 percent to $75.22. [O/R] While the Dow as well as S&P have actually continuouslied set document highs, current gains have actually been moderate, with the S&P 500 yet to upload a gain of a minimum of 1 percent this month. The benchmark S&P index is on speed for a 4th straight regular gain. The Dow Jones commercial standard < fell 2.04 factors, or 0.01 percent, to 17,650.75, the S&P 500 < got 1.05 points, or 0.05 percent, to 2,040.38 as well as the Nasdaq Composite < included 3.34 points, or 0.07 percent, to 4,683.48. The S&P 500 is up 0.4 percent for the week and also has actually rallied 9.5 percent from a six-month low in October, buoyed by supportive financial data as well as corporate earnings. For the year so far, it is up 10.3 percent. Baker Hughes gained 0.3 percent to $58.90. The oilfield services firm stated it was in initial merging talks with larger rival Halliburton Co, which was bit altered at $53.75. [ID: nL2N0T32PA] Virgin America Inc, a low-cost airline company partially possessed by Richard Branson, skyrocketed as much as 28 percent in its market debut, underscoring the buoyant state of mind in a sector that is seeing relief from reduced oil costs. Shares were last up 27.5 percent to $29.33. Geron Corp surged 26.4 percent to $2.92 after it accredited its cancer cells substance to a Johnson & & Johnson device for approximately $935 million. (Modifying by Bernadette Baum as well as Nick Zieminski)FinanceInvestment & & Business Informationoil costs.